As Seen On
For the past two years, IRRATIONAL TECHNOLOGY has operated as a public-facing research initiative, exploring the hidden logics of the digital world through a popular TikTok channel (9,600+ followers, 106K likes) and in-depth essays on Substack.
This work has helped thousands understand the systems that shape their lives. Now, I am bringing this critical lens and research methodology to communications, helping organisations navigate the algorithmic age with the deep, systems-level insights I'm known for.
As the first Gen Z speaker invited by UX Glasgow, I presented my research into social media literacy. I and its influence on my design work
I spoke with artist Irma Besirevic exploring how smartphones choreograph behaviour, persuasive design, digital coercion, and the liberatory potential of tech co-created with communities.
Blog Post
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I wrote a blog post for Catalyst about my research into social media literacy. I wanted to create a more accssible, values-aligned blog explaining the role of social media literacy in a more equitable digital future
Content Collaboration
Through authentic storytelling and hands-on demonstrations, I help ethical tech platforms like Sublime reach conscious users. My approach drove 675+ saves on TikTok by focusing on quality engagement over viral metrics.
Podcast Appearance
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I joined Sluggish to talk about the deeper questions we Ihould be asking about social media—why understanding matters more than control, how leftist values can inform tech design, and what ADHD-friendly tools beyond productivity might look like
